about

Ponglada summarized.

insights drive impact.

performance marketing.

A data-driven professional with 6+ years of digital marketing expertise in e-commerce and online platforms such as Shopee, Lazada, and LINE MAN. 

Thrives in dynamic team environments, passionate about learning and exploring new opportunities. While initially reserved in approaching new individuals, I’m open-minded and enjoy engaging in conversations to learn and grow from others 🙂

My working timeline.

Present
2022
2020
2019
2017

2017 – present

my marketing portfolio.

Initiated a travel campaign to boost sales and attract new customers. Collaborated with partners like Agoda, Expedia, and Traveloka for extra cashback, employing refer-a-friend and 1-baht travel bookings for newcomers, resulting in successful sales and customer acquisitions.

Initiated a travel campaign to boost sales and attract new customers. Collaborated with partners like Agoda, Expedia, and Traveloka for extra cashback, employing refer-a-friend and 1-baht travel bookings for newcomers, resulting in successful sales and customer acquisitions.

Initiated a travel campaign to boost sales and attract new customers. Collaborated with partners like Agoda, Expedia, and Traveloka for extra cashback, employing refer-a-friend and 1-baht travel bookings for newcomers, resulting in successful sales and customer acquisitions.

Initiated a travel campaign to boost sales and attract new customers. Collaborated with partners like Agoda, Expedia, and Traveloka for extra cashback, employing refer-a-friend and 1-baht travel bookings for newcomers, resulting in successful sales and customer acquisitions.

Initiated a travel campaign to boost sales and attract new customers. Collaborated with partners like Agoda, Expedia, and Traveloka for extra cashback, employing refer-a-friend and 1-baht travel bookings for newcomers, resulting in successful sales and customer acquisitions.

Initiated a travel campaign to boost sales and attract new customers. Collaborated with partners like Agoda, Expedia, and Traveloka for extra cashback, employing refer-a-friend and 1-baht travel bookings for newcomers, resulting in successful sales and customer acquisitions.

Initiated a travel campaign to boost sales and attract new customers. Collaborated with partners like Agoda, Expedia, and Traveloka for extra cashback, employing refer-a-friend and 1-baht travel bookings for newcomers, resulting in successful sales and customer acquisitions.

Initiated a travel campaign to boost sales and attract new customers. Collaborated with partners like Agoda, Expedia, and Traveloka for extra cashback, employing refer-a-friend and 1-baht travel bookings for newcomers, resulting in successful sales and customer acquisitions.

community

    meaningfully engage with users via FB group

Offering extra discounts from top restaurants, boosting sales during typically low-order periods.

Offering extra discounts from top restaurants, boosting sales during typically low-order periods.

communication.

email marketing

Craft engaging email marketing to promote campaign promotions, drive sales, and communicate important announcements, ensuring effective outreach and engagement.

       in-app communication

Craft engaging in-app notifications to boost user engagement, drive sales, and convey vital announcements.

Enhance click-through rates and optimize communication slots for effective user engagement and interaction.

social media

Engage users across social media platforms with captivating content, driving engagement for impactful communication and brand presence.

data analytics.

Continuously track marketing performance and conduct data analytics to optimize strategies. Below are the tools I use for analytics:

Google Analytics    Meta Ads    Google Ads    Google Keyword Planner    Power BI     Tableau    Fundamental SQL

influencer marketing

Manage influencer campaign: creative ideate, select fitting influencers, strategize media amplification, and analyze performance.

Others: content, SEO, event, and branding video

MARKETING BLOG CONTENT / SHOPBACK
ENGLISH BLOG CONTENT / HOTPLAY
1st BIRTHDAY EVENT / SHOPBACK
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